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Published: May 2014
ISBN: 978-1-4533-6314-0

Consumer Behavior Today

Version 1.0

By M. Joseph Sirgy, Don R. Rahtz, and Laura Portolese

Published: May 2014
ISBN: 978-1-4533-6314-0

Version 1.0

By M. Joseph Sirgy, Don R. Rahtz, and Laura Portolese

Recommended!

FlatWorld eReader: Mobile-friendly, searchable online textbook
- Integrated quizzes and flashcards connected to each online textbook to help you study.
SmartHelper: AI-powered study tool within our eReader and Homework System provides in-context references. Responses are curated only within your textbook.

Basic Access: $32.95

Access until: May 23, 2026 (one year)

FlatWorld eReader: Mobile-friendly, searchable online textbook
- Integrated quizzes and flashcards connected to each online textbook to help you study.
Downloadable, copy-protected PDF for reading offline on multiple devices—file is yours to keep. Downloaded files are protected by digital rights management and must be accessed using Adobe Digital Editions.
SmartHelper: AI-powered study tool within our eReader and Homework System provides in-context references. Responses are curated only within your textbook.

Standard Access: $52.95

Access until: May 23, 2026 (one year)

High-quality, full color, printed textbook shipped to your door.
FlatWorld eReader: Mobile-friendly, searchable online textbook
- Integrated quizzes and flashcards connected to each online textbook to help you study.
SmartHelper: AI-powered study tool within our eReader and Homework System provides in-context references. Responses are curated only within your textbook.

Print + Basic Access: $57.95

Access until: May 23, 2026 (one year)

High-quality, full color, printed textbook shipped to your door.
FlatWorld eReader: Mobile-friendly, searchable online textbook
- Integrated quizzes and flashcards connected to each online textbook to help you study.
Downloadable, copy-protected PDF for reading offline on multiple devices—file is yours to keep. Downloaded files are protected by digital rights management and must be accessed using Adobe Digital Editions.
SmartHelper: AI-powered study tool within our eReader and Homework System provides in-context references. Responses are curated only within your textbook.

Print + Standard Access: $77.95

Access until: May 23, 2026 (one year)

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